Frank Rudy's first inner tubes were rigorously tested to verify their effectiveness. Enter EC Ned.
Frederick, a biomechanist and professor of zoology specializing in skunk anatomy—a choice influenced by the animal's striking anatomical similarities to humans. Frederick's tests revealed that these bladders reduced impact by 10% compared to standard running shoes and resulted in a 2.8% reduction in runners' energy expenditure.
Despite popular belief, the core of AIR technology is not air but nitrogen. This innovation has not only redefined the practicality, style, and comfort of footwear, but has also marked a significant leap in manufacturing, resource efficiency, and performance optimization since its inception in 1979. Initially, AIR units used sulfur hexasulfide (SF6), a testament to the technological and environmental evolution that has followed.
Air Max: A Cultural Phenomenon
The introduction of the Air Max in 1986 transformed the concept of air from a functional element to a cornerstone of design, youth, and urban culture. Each iteration of the Air Max represented not only a leap in technology but also a new design ethos, resonating with various urban tribes and generations as a unique form of expression.
Air Max Day 2024: Embracing the Future
Air Max Day celebrates the enduring legacy and ongoing innovation of AIR technology. The 2024 celebration highlights the Air Max DN, featuring innovative Dynamic Air technology. This design incorporates four dual tubes, allowing air to move dynamically where it's needed most, epitomizing the future of footwear.
Discover the latest Air Max collection , a testament to the continued evolution and impact of AIR technology.